Wednesday, 18 January 2012

You cant just do social, you have to be social!

I've not been socialising in recent times. Various factors have kept me at home and it's really liberating to be out and about again!

I'm already bringing people together for a curry at Raavi's on Drummond street, and I may have mentioned I'm off to the Alps next week, which will be awesome!

Working with some organisations who have little to no experience of social, it can be a struggle convincing them they need to deal with the platform differently to the way they deal with a regular website. They often don't understand that it needs to be easy to use and all about the community members; you don't get to the centre of a social circle by forcing people to do what you want! Flexibility and understanding is key, and there are several subject matter experts who deal with how to introduce these new concepts to an organisation.

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